The narrator Abu Uqayl, from Singapore and speaking in English, beckons "believers from the four corners of the world" to "join the ranks of the mujahideen in East Asia" to fight the crusaders, otherwise "make your way to Sham, Khurasan, Yemen, West Africa and Libya." Uqayl, the first Singaporean to headline a video, called out England's Prince Harry specifically due to Harry's trip to Singapore.